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From
CMD's Desk
For the last two years or so, steel business globally has been witnessing
a boom after passing through prolonged recessionary trends.
Even a year ago the global steel market was highly fragmented. However,
recent developments under the WTO regime are rewriting the rules of the
game. In such a scenario, the global steel business is slowly opening
up to be a “one market”.
Annual world steel production today has crossed the 1 billion tonne mark.
Global steel consumption is projected to grow at 6 to 7 per cent in 2004.
Steel consumption in China this year is expected to be registering a 13
per cent growth. Major economic blocs are all showing robust growth. Notably,
the markets of the European Union are expanding with new countries joining
the Union for free trade within the bloc.
The increased demand for steel has bolstered the sentiment, after a sustained
period of depression. India’s steel consumption is also predicted
to grow at a much higher pace in the years to come.
Another interesting feature of the steel business worldwide is the road
towards consolidation. Today, the top ten producers in the world barely
control about 25 per cent of the global steel production. The few top
producers individually control less than 4 to 5 per cent of the total
world steel production. Today, consolidation through mergers and acquisitions
or various forms of business alliances is the name of the game. The top
steel producers in the world are looking at increasing their individual
market shares through such alliances.
This gives greater market accessibility, in terms of products, inputs
and even technology, making steel production more efficient and economic.
However, spiralling input costs and historic highs in oil prices in recent
times are impacting business decisions across the world.
At the same time, the political scenario across the world is also witnessing
a slow but steady change. With the major economic power blocs determining
the dynamics of global politics, we perceive stability in global polity
with individual economies focusing more on development and growth.
Technical innovations are also vital to all business. At a time when global
steel markets are being driven by integration, process improvements are
vital to long-term strategic planning.
In short, we are actually witnessing the globalisation of the steel business,
with easier market-access across various regional trading blocs.
Pramod Mittal
Chairman & Managing Director, Ispat Industries Limited
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